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We Care

  DE LE CUONA IS NOW CARBON NEUTRAL
The textile industry is the second largest contributor to global greenhouse emissions, after the oil industry. The industry produces 1.2 billion tonnes of CO2 equivalent (CO2e) per year, according to a journal published on nature.com, 2018.
With shipping being a part of the process, it remains almost near-impossible to completely eliminate the process of shipping, as it is the most sustainable and time-efficient form of transport for international goods.
Changes to carbon neutral shipping have been adopted by companies worldwide in recent years. By offsetting the emissions produced by international shipping, it is possible to give back to the environment.
de Le Cuona remains ever committed to achieving a zero-carbon footprint. With a recent shift in our operations chain, we are proud to say we now ship through Freight Brokers; one of the UK’s leading courier brokers, with an incredible approach to sustainability and offsetting.

Through Freight Brokers, our Carbon Neutral Shipping promise is that for every percentage of carbon dioxide produced, Freight Brokers will offset at least the same amount by making the appropriate contribution to the United Nations Carbon Offset Platform, which in return will neutralize the shipment’s CO2 emissions. The calculation and offset of these carbon emissions is annually verified by the UNFCCC.

Freight Brokers alternate and change the projects they donate to on a quarterly basis. With current projects in Chile, China and Malawi, a total of over 1.4million kgs of carbon has been offset by Freight Brokers since March 2019. A small percentage of this, comes from de Le Cuona’s shipping.
Eric Lowitt, founder of green-business consultancy Nexus Global Advisors and author of The Collaboration Economy, says, “we used to be wrapped up in whether a product was green [and] whether the packaging was green. Now we're getting to the least sustainable portion of the supply chain: shipping.” As a brand committed to adapting for the future, de Le Cuona is entirely conscious of the effects of our products on the environment. This is why we are proud to say that we can follow each step of our production chain from the very beginning, to the moment the fabrics are dropped off at our warehouse. By making changes in all aspects of our business, de Le Cuona is now one step closer to being green.
  

 


CHARITY: FINE CELL WORK
Fine Cell Work, is a charity and social enterprise which makes beautiful handmade products in British prisons, many in collaboration with the country’s leading contemporary designers.
de Le Cuona is proud to support Fine Cell Work, providing thousands of metres of its beautiful linen for high-quality cushions that are hand stitched and embroidered by the prisoners, bringing hope and purpose back into their lives. 
 ‘The 2,500 metres of beautiful fabric donated to Fine Cell Work by de le Cuona will allow us to provide backing and base cloths for almost 4,000 cushions. In 2018, Fine Cell Work worked with over 600 stitchers in prison across the UK, providing purposeful activity which they carry out in their cells
This generous donation of fabric will allow us to provide a year’s worth of work for our stitchers. Teaching prisoners’ high-quality needlework boosts their self-worth, instils self-discipline, fosters hope and encourages them to lead independent, crime-free lives.‘
- Wendy Cramer, Training and Workshops Manager
Currently working in 32 British prisons, and engaging with over 500 prisoners each year, Fine Cell Work addresses key issues affecting prisoners’ offending behaviours: establishment and reinforcement of work skills, building relationships, and mental resilience.

Prisoners are taught by experienced volunteers and staff to work in their cells and in prison workshops. Having the opportunity to work independently helps them to regain control of their lives and allows them to maintain dignity. Prisoners gain a sense of connection to the world outside prison through the sale of their work. It also helps them establish a work ethic, and allows them to send money to their families or save for their release.
Fine Cell Work has the largest workforce of hand-stitchers in Europe – 290 at any one time, and counting. Last year 4,870 products were made in prisons across the UK. Prisoners spend an average of 24 hours a week crafting finely embroidered cushions, patchwork quilts, a range of contemporary bags and giftware in their cells.
de Le Cuona joins other supporter including esteemed artists and designers  such as Kit Kemp, Pentreath and Hall, Cornelia Parker, Cath Kidston and Melissa Wyndham.
Fine Cell Work Patrons include Dame Judi Dench.

DE LE CUONA PURE: 100% GOTS CERTIFIED ORGANIC COLLECTION
de Le Cuona, a luxury interior fabric house, is stepping in to the wellness market and looking for like-minded people and businesses to collaborate with.

“A lot of people have become aware of the benefits of having 100% organic products” – says Bernie de Le Cuona, founder and CEO of the luxury interior textile house with a 25-year history. “I have been working on the idea of improving the environment people live in not just decoratively but health-wise for a couple of years, and finally I am ready to unveil the new product which will launch in spring 2020. de Le Cuona Pure collection will consist of totally organic linen fabrics and products for interiors. When we say totally organic, we mean each of the up to six different traceable stages from the field where the seed is planted, to the final product arriving at our warehouse is certified by GOTS. de Le Cuona Pure will be 100% organic”.

Bernie says: “It’s an extremely costly process to develop this totally organic collection, but I believe that as the world becomes more and more aware of the damage we cause to our health by using and being surrounded by chemicals, it will appeal to more and more home owners and interior designers. Increasing the amount of “healthy” textiles in interiors, particularly bedrooms, nurseries or interiors for relaxation and wellness, may help to reduce allergies and make health improvements.”


Opportunity: Pure Organic interiors collaboration

How do we make sure the wellness lifestyle you follow is not just good for you but also for everything and everyone around you? We choose Pure. Pure living comes from surrounding ourselves with pure products. Interior textiles are part of our lives - we are surrounded by textiles when we sleep, when we relax, when we simply spend time at home or even outside. I am proud to introduce the product I have been working on for the last few years - de Le Cuona Pure, 100% certified linen fabrics collection, which will launch in Spring 2020. I have made sure that from the linen seed to the fabric in my hands, the process is fully organic and the linens are certified.

de Le Cuona is looking for a collaboration in the interiors and lifestyle sector, where the same values are shared so the Pure Collection can be used, appreciated and explored further. Finding a like-minded designer or business, may grow and blossom into a beautiful collaboration.

Please email marketing@delecuona.com if you are interested in collaborating.
  

DE LE CUONA'S RECYCLED PACKAGING; A LITTLE GOES A LONG WAY
We are pioneers of sustainable luxury in interior textiles, knowing the origins of all our raw materials from sourcing the finest natural fibres for fabrics right through to designing stylish recycled packaging.
Sustainability is a core part of our brand identity. Our flagship Pimlico Road store that opened in November 2018, used mostly recycled materials in its design. Even the pencils in store and in our offices are made from recycled CD cases, in the signature de Le Cuona earthy brown shade.
The packaging for our handmade accessories has been developed with sustainability in mind. Beautiful boxes are made from 100% recycled tactile paper in subtle, neutral shades.
As a luxury brand with a global presence, it is important to us to reduce our paper waste and use FSC approved paper for our packaging. FSC certified forests protect waterways and wildlife habitat, conserve regions of high biodiversity, and minimize the impact of harvesting. Our clients can be sure that the paper products we use come from well-managed forests and verified recycled sources.

With a commitment to sustainability in everything we do and every decision taken by Bernie, we believe that every little change, goes a long way.
   

 


DE LE CUONA FABRIC RECYCLING SCHEME
Our new sample recycling scheme is a small solution to a wider problem. A WRAP study into the composition and re-use potential of household bulky textiles found that of all bulky waste in the UK, around 19% (310,000 tonnes) consists of textiles.

In an attempt to cut down our textile waste and promote a circular economy, whereby resources are kept in use for as long as possible and the maximum value is extracted from them, clients are now encouraged to recycle their unused and unwanted samples, by dropping them off at one of our London locations – 44 Pimlico Road or Design Centre Chelsea Harbour showroom - or posting them back to our UK warehouse.
As landfills contribute a large amount to greenhouse gases and global warming, recycling is a small step in the right direction, helping us to reduce pollution. We encourage everyone to do their part in preserving the earth for future generations.
  
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